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Why Youtube?</span
The question, when it comes to Instagram should never be why Instagram and should rather be why not? Instagram is the world’s 4th most used social platform. Which clearly means that more than half of the world’s population uses instagram and is pretty popular. We are all pretty much aware of how the marketing works. It will sure work the best for you on any platform that people use the most. So, is Instagram not the best choice? Instagram is the world’s 2nd most downloaded app. It happened to be world’s most downloaded app once too! So basically, it is always a good idea to get your content/product/brand promoted on such platforms.
Platforms that have many users make support the marketing of your content through many ways. Every other person has Instagram installed on their phones. Would it still be a bad choice? Certainly no. Instagram gets used by 1.22 billion people every month and this is how it makes our business grow more and more every day. Most of the users of Instagram are between the age group of 18-34, which is the most desired age group for most of the clients to target. According to research, 9 out of 10 users of Instagram watch videos daily. Which means that there are high chances of them coming across an advertising video of your content/brand and that would ultimately lead to interaction between you and them.